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On Your Mark, Get Set....Go!
January, 2008

     It usually takes me a couple of months to adjust writing 2008 instead of 2007, and once in a while I really show my confusion (or can it be age?) and write something bizarre like 2003 or 1997.   Go figure!  Starting a new year always comes with a handful of strange adjustments and reflections, and yet, some are recurring, familiar feelings, like optimism.  You might feel a sense of optimism that this year will bring great things and well wishes.  Most of us want to hit the starting blocks just right, so we gear up for the best to come!
    But, making it happen is another story.
    Turning optimism into reality requires action.  Focused action. Don't wait for your wishes to come true.  Get proactive and productive to make them your reality.
    How will you grow your business in 2008?  How will you achieve your goals?  How do you make 2008 your best year ever?
ps.  see me in action on YouTube!
On your mark, get set...
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     For as long as I can remember, I have been a runner.  Running is the best metaphor I know for "making it happen."  It is just you, your running shoes and the road ahead.  You and only you can take you to where you want to go!  One foot in front of another.  One step at a time.  On your mark, get set....Go!
     Are you on your mark?  Where or what is your mark? Are you set?  Do you have what you need?  And do you know where you are going?
     You want this year to be unlike any other.  You want the tide to turn so that the current works in your favor.  You want the wind at your back, propelling you forward.  You feel optimistic that things will be better, but if you leave it up to your sense of optimism,  it isn't going to happen.  You have to be the one taking the first step and the second...and the third to make it happen.
      Timothy Ferris offers some great advice in his new book "The 4-Hour Workweek"  He states that optimism is often fear disguised as optimism.  He quotes Yvon Chouinard, founder of Patagonia who says "There's no difference between a pessimist who says, 'Oh, it's hopeless, so don't bother doing anything,' and an optimist who says, 'Don't bother doing anything, it's going to turn out fine anyway.'  Either way, nothing happens."
      While there are some benefits to seeing the positive side of things, if it is keeping you stuck in doing nothing, then you need to rethink your approach.  Action is the only way to make things happen.  Leaders take action. I don't care what "The Secret" says, you can't just think your way to success.
      In order to propel yourself forward to growing your business or achieving your goals, you first have to see where you are, relative to where you are going.  On your mark.  What I mean by your "mark" is having the focus on your vision.  Think about those runners on the starting block.  They are standing clear and sturdy, with a sharp eye towards their mark. They know where they stand and they know where they are going.
     Focus on where you are going.  Timothy Ferris also reminds us of the importance of the Pareto Principle as we build our focus. You need to understand the 80/20 rule for your business and your life.  What is the 20% that gets you the 80%?  Don't waste your time on the 80% of stuff that brings in the low results.  Focus on the big stuff that gets you to your vision.
     Secondly, you have to be set for action, which means that you understand the need for action.  Don't be like the pessimist or the optimist who doesn't see the need for action.  Get real and see the need for action.  Robert Woodruff who was the President of The Coca-Cola Company for nearly 60 years said "The world belongs to the discontent."   This quote reminds us that change is the result of the dissonance that we feel.  If you are where you want to be and see no need for action, then you have no dissonance.  But, if you want this to be your best year ever, get clear on what needs to change and stop waiting for chance to make it happen. Don't accept the status quo.  
     Now.....Go!  Or as my husband Lewis likes to say "Get after it!"
   Start the year right with developing a leadership plan for yourself and your life.  Join Laura at her next workshop in Houston on January 26.   Click here for more details:   
 Go to to post a question that I will answer via email and during my FREE teleseminars.
  Check out the Rave Reviews of Laura's book!!!

     Laura Lopez speaks to companies and business associations about Change, Leadership and Branding.  Go to for more information on how to bring Laura in to speak at your next meeting or conference.

All the best,
Laura Lopez
Laura Lopez & Company
(713) 864-4633
toll free outside of Texas 1-800-861-4633